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BRAND

Brand History

Pelicana Brand History

Renewal of the Brand and Becoming a Global brand

  • 2015. 04. 27
    34th anniversary of Pelicana brand.
  • 2015. 03. 03
    Received an Tax payer’s award from Korean ministry of strategy and finance
  • 2015. 02. 04
    Homepage renewal
  • 2015. 01. 30
    Launched chicken breast mini-Hotdog
  • 2014. 12. 12
    Launched ‘cheese-purio’
  • 2014. 11. 01
    Official Pelicana Blog renewal.
  • 2014. 10. 21
    Domestic branch office’s workshop
  • 2014. 01. 01
    Launched ‘Map-Sak’ chicken
  • 2013. 12. 12
    Launched Pelicana Application
  • 2013. 11. 28
    Entered China Market
  • 2013. 11. 21
    Entered U.S.A NY
  • 2013. 03. 25
    Entered MONGOLIA
  • 2012. 08. 24
    Official Facebook page opened
  • 2012. 05. 29
    Entered South-East ASIA and OCEANIA
  • 2012. 02. 21
    Hompage renewal
  • 2012. 01. 10
    Changed store sign and trademark (Free of charge)
  • 2011. 12. 05
    Received a Korea-Life style award from Ministry for Food, Agriculture, Forestry and Fisheries
  • 2011. 08. 01
    Changed Pelicana CI and Emblem
  • 2011. 05. 01
    Official twitter account opened.
  • 2011. 03. 11
    Mobile Web paged open, QR code service started
  • 2010. 05. 24
    2010 Official blog launched

expanded manufacturing facilities

  • 2007. 04. 27
    Franchise head office moved to Gyeryong city.
  • 2002. 03. 03
    Moved sauce factory to Gyeryong city.
  • 2000. 07. 01
    Established Jeonbuk branch office in Ik-san city.
  • 2000. 01. 14
    Established poultry house

Rapid growth of the Brand

  • 1998. 08. 01
    Established Chung-Cheong Branch office in Daejeon
  • 1996. 08. 27
    Established agricultural corporation in YESAN-Gun.
  • 1995. 11. 10
    Merged Franchise Head office and Pelicana Co.
  • 1994. 08. 10
    Established Trading limited Corporation in Shanghai China
  • 1992. 03. 01
    Moved Franchise head office to SEOUL.
  • 1992. 02. 01
    Established PELICANA U.S.A Inc. in L.A
  • 1991. 09. 01
    Established SUWON distribution center
  • 1990. 11. 10
    Established Saipan Island branch
  • 1990. 10. 30
    Completed SEOUL Head office building
  • 1990. 08. 01
    Established Sungnam branch.
  • 1990. 07. 26
    Established PIX Co.
  • 1990. 04. 24
    Construction of 2nd Factory completed in Daejeon city
  • 1990. 01. 15
    Franchise head office moved to Daegu city

Established Pelicana Chicken and distribution center

  • 1989. 09. 01
    Established INCHEON Branch office
  • 1989. 04. 02
    Established Pelicana Head-office Seoul.
  • 1988. 03. 27
    Established Yeong-Ju Branch office
  • 1987. 11. 30
    Established Busan Branch office
  • 1987. 07. 10
    Established Bucheon Branch office
  • 1986. 11. 16
    Established JEJU Distribution center
  • 1985. 11. 04
    Established Gwang-Ju Branch office
  • 1985. 10. 25
    1985 Registered ‘BuTo Corporation’
  • 1985. 07. 15
    Established DAEJEON Branch office
  • 1985. 06. 10
    Established Pelicana head office of Franchise In DAEGU
  • 1985. 05. 20
    Established DAEGU Distribution Center
  • 1985. 01. 10
    Pelicana’s 1st Food Factory completed
  • 1984. 11. 03
    Registered Trademark ‘PELICANA’ and Design patents
  • 1984. 11. 03
    Established Won-Ju Branch Office
  • 1982. 04. 27
    Established Pelicana Inc. in Daejeon city